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You may be anywhere in the world, you can become our partner for working together either in India or your country- Asia, Africa, Eorope or USA. Our expertise in broadcasting and media and our strategic low cost solutions shall result in win win situation for all. A brief scenario in India is given below:


India has fixed the deadline for the shift from analogue to digital systems as the 31st March 2015/ 2017. All urban areas are expected to digitise by the 30th November 2014 and the remaining areas, by 31 March 2015 (Few tenders have already been floated). There are plans for DVB-T2 HD and SD services at 19 locations, and the cities of Delhi, Mumbai, Chennai and Kolkata will also have one HD-only service. A proposal for a Rs 8 billion (US$174 million) investment for All India Radio and Rs6 billion for Doordarshan for completing digitization has been approved. Digital video broadcasting (DVB-T2) services are expected to start in the nation's first ten cities before the end of 2013

DD has proposed DTT transmitters to be set up at 630 locations throughout the country to provide equivalent coverage to that presently being provided by the 1415 analog T.V transmitters. Out of the above 630 locations, 230 locations will have HPTs and remaining 400 will have LPTs. Each of these digital transmitters shall be capable of providing 8-10 SDTV programme channels.

A five phase roll out plan for DVB-H services in 17 cities across India starting with the metro railways has been planned. 16 channels of programming will be on offer, 12 from private partners.

Mobile TV
An aggressive growth plan for the mobile TV services has been chalked out. (The first service was started in Delhi in 2007) The plan is to reach out to over 40 cities but the pilot will start with 10 cities by the end of 2013.

Digital cable
Cable digitization has been undertaken in a big way. In a few of metros, this work has been done. However the exercise is capital-intensive—Rs60 billion (over US$1 billion) is estimated to be necessary for infrastructure upgrades by MSOs. The second and third phases of the switch-over may require a significant upgrade of existing infrastructure and network, besides an estimated 100 million STBs, over the next five years.

FM Phase 3
The e-auction for the third phase of FM Radio is expected to take off ‘as soon as possible’ with all administrative and other hurdles cleared, according to Information and Broadcasting Ministry. (News 27th June). Ascending e-auction has been decided on the ground of not merely transparency but also because it gives any bidder the right to come back in another round after failing to make a bid in the first round E-auctions will increase the number of Private FM Radio Channels from the present 245 to around 839 covering another 227 cities having population of over 100,000. Under Phase-II currently in existence, 245 FM channels are operational covering 86 cities, each with a population of over 300,000 or more.

Digital Radio Mondiale (DRM) has been decided as standard for migrating to digital transmission in the existing broadcasting bands below 30 MHz (MW and SW bands). Large nos. of Medium Wave/Short Wave DRM transmitters are being procured to introduce Digital Transmission in AIR network as a replacement for current analogue AM broadcasting.

DD has no plans to manufacture and market its STBs

Broadcasting in India: A few Indicators:
DD’s terrestrial audience measured in terms of households 27 million

  • Smartphones to be available by 2015 for Mobile TV 130 million
  • Cable operators/MSOs 1, 00,000
  • DTH Satellite subscribers over 23 million
FDI in broadcasting
27 Jun 13 21:25 IST
Under the existing pattern of FDI approved in September last year, teleports (setting up uplinking HUBs/Teleports): Direct to Home (DTH); and Cable Networks (Multi-System-Operators operating at National or State or District level and undertaking upgradation of networks towards digitalization and addressability) can get foreign direct investment of up to 74 per cent.

Telecom infrastructure in India is second amongst the emerging nations of Asia. Indian telecom sector ranks as the fifth largest world over. India with a mere 2.2 telecom services per 100 persons is a huge market for telecom business solutions. More and more international telecom companies are diverting their telecom technologies towards Indian Telecom sector.
The wireless technologies currently in use in ' Indian Telecom Industry ' are GSM & CDMA. There are primarily 11 GSM and 5 CDMA operators providing mobile services in 22 telecommunication circles, covering more than 2000 towns and cities across the country. Among leading mobile operators in India include Bharti Telecom with 19.88% market share, followed by Reliance with 16.80%, Vodafone with 16.59%, Idea Cellular with 11.16%, state owned BSNL with 11.05%, TATA with 10.8%, Aircel with 6.79%, and all others accounting for just about 6.93% of market share.

Spectrum auction
(June 13, 2013) Government will conduct the third round of spectrum auction of 2G spectrum in 1800 Mhz band, premium airwaves frequency in 900 MHz band and CDMA spectrum that remained unsold in March 2013.

Value Addition
As per new rules, network gear makers must meet 45% and 65% of their local value addition targets by 2017 and 2020. This is the degree of customization in the imported telecom products using Indian resources.

Telecom Indicators
  • India Homes 240 Million
  • India’s Teledencity (Feb. 2013) 72.9
  • India’s wireless subscribers in 2007-919 million
    In 2012-165 million
    In 2013 (Projected)- 1.2 trillion
  • No. of wired Telephones 34.18 million
  • Significant potential for data usage industry - Broadband 12.5 million Present penetration lower at 11-12%

  • Note:India enjoys 24% & 29% growth per year in Internet & telephone connectivity respectively

Under National Mission on Education (NME)- Information and Communication Technology (ICT), the Ministry of Human Resources and Development (MHRD) is planning to have 1000 free to air Direct To Home (DTH) channels in the country. It is planned for Content delivery through EduSAT and narrowcasting of TV signals. Providing 1000 DTH (Direct to Home) channels on 40 transponders [to be availed through the Department. of Space] is proposed so that a separate DTH channel is available for every subject for every class in various languages to the extent possible. In the first phase contract for 50 DTH channel has been received by TCIL who floated tender for sub contracting it. Dept. of Space (DoS) has allotted two Ku-band transponders (2 x 36 MHz spectrum) in GSAT-8 to MHRD exclusively for uplinking the DTHchannels. DVB-S2 Transmission and H.264 Compression standard has been decided. One EduSAT Satellite Interactive Terminal (SIT) at each of the 22,000 Institutions of Higher Learning shall be provided. It is finally envisaged to have about 40 – 50 transponders from Indian satellites. ISRO shall provide the Transponders.

Prepared by Dr. H. O. Srivastava Mob: 09810523668 Email:

If you are interested, please contact us at wdfindia or dr. H. O. Srivastava, by giving full details of your company and your interest.

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